It just goes to show, you don’t have to be a green business (or product) to make a diffference. Intuit Canada, makers of popular Quicktax personal tax software, have been using FSC certified paper on approximately 90% of their packaging, direct mail, POP, marketing and internal correspondence. And now they are going beyond the retail packaging. All the posters, display and promotional material London Drugs gets form Intuit are also now printed on FSC certified stock using vegetable-based inks. (FSC is a certification that ensures paper comes from recycled material and/or well-managed forests)
And because taxes change yearly, Intuit is left with unusable leftover CD’s after each tax season. These are now being recycled through a company called Duplium. The CD’s are shredded and smelted to separate the aluminum and printing inks from the plastic resin. This resin is then used in the manufacture of automobile parts, office equipment, and other plastics.
These are small changes in the big supply chain picture, but at What’s the Green Deal, we appreciate hearing about the sustainability stories that go on behind the scenes. When companies make efforts to do things better it’s worth recognizing.
